Friday, November 27, 2020

Digital Marketing Newsletter for 11/27/2020

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Here are the latest Brick Marketing Digital Marketing Articles posted to the Brick Marketing blog this week:

Excerpts:

Reasons Why Your SEO Campaign Needs a Blog

There are many reasons to have an active blog on your website. Publishing informative blog posts is a way to convey your authority in your niche and build a following. A blog is also a great place to share company and product news and updates. These are great reasons to have a blog regardless of... View Article

The post Reasons Why Your SEO Campaign Needs a Blog appeared first on Brick Marketing - SEO Marketing Solutions Company.


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3 Key Responsibilities of SEO Clients

For many businesses, especially of the small to medium sized variety, it makes the most sense to outsource SEO work to an SEO company, rather than hire in-house SEO specialists (too expensive) or assign the work to an already overstretched current employee (the work won't get done). However, just because you're outsourcing the work, it... View Article

The post 3 Key Responsibilities of SEO Clients appeared first on Brick Marketing - SEO Marketing Solutions Company.


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Goal of Digital Marketing is to Increase Traffic

Marketing is always done with the goal of increasing business, and this is true no matter if the marketing tasks are online or offline. Offline marketing tends to have specific goals, such as generating leads or maybe for branding. The same is true for digital marketing, except the number one purpose of this type of... View Article

The post Goal of Digital Marketing is to Increase Traffic appeared first on Brick Marketing - SEO Marketing Solutions Company.


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What to Look at to Measure SEO Success

The first thing you should do as you embark on an SEO campaign is ensure that you have Google Analytics and Search Console set up on the website. After all, you don't want to invest in a campaign that you can't measure the results of. If you've never optimized your website and you're completely starting... View Article

The post What to Look at to Measure SEO Success appeared first on Brick Marketing - SEO Marketing Solutions Company.


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SEO Basics Never Change

When it comes to search engine optimization, things change constantly. SEO strategies that worked five years ago may not work today, or worse – they can cause penalties. It gets especially sticky when Google rolls out another algorithm change. SEO strategists and web developers often scramble to accommodate the latest changes. When working in the field, it's... View Article

The post SEO Basics Never Change appeared first on Brick Marketing - SEO Marketing Solutions Company.


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Since 2005, Boston based Brick Marketing has provided B2B and B2C companies throughout the United States with results and ROI focused Digital Marketing services, including: Search Engine Optimization (SEO), Content Marketing, Pay Per Click (PPC) Advertising, Social Media Management and Website Development.

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