Brick Marketing SEO Newsletter for January 6

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January 6, 2015 SEO Clients Can't Disappear From the Process   If you're in the market to hire an SEO firm, here's one important thing that you need to understand: you will need to be an active participant in the SEO process. If you think that you're outsourcing the work so that you don't have to deal with it and you can just review monthly reports you will be in for a big surprise. CLICK HERE TO READ MORE  Google Never Told Us to Stop Link Building   There's a lot of talk in SEO circles about how SEO has changed and it's more about content marketing and social media today instead of link building. While it's absolutely true that content marketing and social media are important pieces of the puzzle, link building is arguably still a piece of the puzzle too. It's a different kind of link building than what we were doing in 2010, yes, but it's still worth doing. If you're unconvinced and living in a constant state of fear of the Penguin and have sworn off link building, here's something to consider.   CLICK HERE TO READ MORE You're Missing Out on Traffic if Your Site Is Not Mobile Friendly We can't say we didn't see this one coming. For awhile now there's been talk of when Google would start taking "mobile-friendliness" into account when determining search ranking. As of right now, that hasn't happened yet. CLICK HERE TO READ MORE     Do Your LinkedIn Groups Research to Increase Visibility According to the 2014 edition of the Power Formula LinkedIn overview based on data from a survey of 896 active users from around the world, people are joining LinkedIn Groups, but they just aren't joining too many of them. The highest percentage (33.1%) of users are a member of 1-9 Groups. The second highest percentage (23.6%) of users are a member of 10-19 Groups.  CLICK HERE TO READ MORE Questions to Answer While Developing a Blog Strategy    If you're just getting started with blogging, the first step is obviously to hire a developer to integrate a blog platform with an easy to use CMS into your website. As the developer is working on that, you should get started on creating a blog strategy. Once the blog is up and running it's in your best interest to start utilizing it ASAP. Here are some questions that you should answer as you develop a blog strategy.  CLICK HERE TO READ MORE Connect With Brick Marketing:

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