Brick Marketing SEO Newsletter www.BrickMarketing.com
| May 21, 2013 |
Poor SEO Results? It Might be Your Fault!
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| Obviously if you are working with a fly-by-night or scummy SEO company, chances are your poor SEO results are directly caused by their actions (although you should have known you get what you pay for!). But what happens when you're working with a reputable white hat SEO firm and you still aren't seeing the visitors and conversions you were hoping for. Does this mean your SEO partner is completely to blame? Before you start looking to rip your SEO provider a new one, here are a few things to consider that might make your site's poor SEO results your fault. CLICK HERE TO READ MORE |
Don't Disregard NoFollow Links
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| Inbound links pointing to your site can be "dofollow" or "nofollow". Dofollow links are regular links that the search engines crawl and use to establish website relevancy and power. They pass on trust from one website to another. Nofollow links have an additional attribute and look like this: a href="http://www.link.com" rel="nofollow". Nofollow links were introduced to discourage website owners from including links in content purely for an SEO boost since the attribute tells the search engine spiders not to follow it, or consider it for ranking. CLICK HERE TO READ MORE |
Keyword Selection Reminders
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| Keyword research is an important part of an SEO campaign. Just guessing which keywords to target will result in a campaign that misses the mark, gets the wrong kind of traffic, and misses out on lots of good opportunities. Keyword research should be conducted for every page of the website using a keyword tool. A keyword tool will provide you with one hundred or more keywords that are related. Obviously, you aren't going to use them all so the next step is keyword selection. When selecting keywords to target on your website, keep the following in mind. Target More Than One Keyword per Page. Best practice is to target 2-5 keywords per page. Of course, these keywords should all be related to each other. Since they are closely related, there is no need to create a page for each keyword. CLICK HERE TO READ MORE |
Building Online Partnerships With Offline Efforts
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| Building online partnerships with other websites is a great way to get new links to your site while exposing your content to new audiences. Guest blogging, creating partnerships with other businesses, and conducting interviews with industry experts are all ways to improve your SEO, however each activity takes a lot of planning and work in advance to be successful. You can't always just email a website out of the blue and ask them if you can guest blog for them. CLICK HERE TO READ MORE |
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.
Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit: http://www.brickmarketing.com
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