Is Your SEO Agency Being Completely Transparent?

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Brick Marketing SEO Newsletter www.BrickMarketing.com May 2, 2013 Is Your SEO Agency Being Completely Transparent? As the owner of a white hat SEO agency, I believe that one of the keys to maintaining a successful relationship with my full service SEO clients is transparency. I know that the SEO industry as a whole has a less-than-favorable reputation and there are plenty of site owners out there that have gotten burned by a black hat SEO agency or freelancer before, so this makes them extra nervous about trusting and working with another SEO provider.   CLICK HERE TO READ MORE  7 Free SEO Tools for Site Owners The market is flooded with free SEO tools. Some tools are great and a worthwhile investment, others are just okay and some aren't worth it even if they are free. I use a lot of SEO tools and software programs (paid and free) to help my clients with their SEO, content marketing and social media marketing campaigns. Here are some of my favorite SEO tools: CLICK HERE TO READ MORE  Interview with SEO Expert John E Lincoln Recently I had the chance to interview John E Lincoln. John is the Founder and President of SEO and Social Media at Ignite Visibility, a full service Internet marketing company based in San Diego, CA. John is a frequent guest author on Search Engine Land, Marketing Land and the Ignite Visibility University Blog. He also teaches a quarterly course on Analytics, SEO and Social Media at UCSD. He is Google Analytics Certified and Google AdWords Certified with an emphasis in Advanced Reporting and Analysis.   CLICK HERE TO READ MORE Guest Blogging Isn't Just for Link Building  One of the best ways to build links to your site is to participate in content marketing. After all, content based links are very valuable. As long as the content is good it will get noticed by the search engine spiders and target audience members. When speaking to anyone in the SEO industry about building links, one of the top recommendations is to look for guest blogging opportunities.   CLICK HERE TO READ MORE Protect Your Website with White Hat SEO Google has thrown some major bombs at the world of SEO in the past year. When the Panda and Penguin updates a lot of websites found themselves on the wrong side of the search giant's line in the sand. In my opinion and experience, black hat SEO tactics almost always catch up with a site sooner or later. And these updates make grey hat SEO even more complicated because site owners have to worry about staying one step ahead of the search engines. At the end of the day, white hat SEO is the safest way to go and will protect your site in the long run. Here are 4 ways white hat SEO protects your site from search engine updates.   CLICK HERE TO READ MORE  Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States. Brick Marketing Offers the Following SEO Services: Full Service SEO Solutions SEO Management for B2B Websites Social Media Management for B2B Websites  For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit: http://www.brickmarketing.com

Forward This Email to a Friend that is Interested in SEO! This email was sent to sragen.news@gmail.com by newsletter@brickmarketing.com |   Update Profile/Email Address | Instant removal with SafeUnsubscribe™ | Privacy Policy. Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110

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Brick Marketing SEO Newsletter for April 30

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Brick Marketing SEO Newsletter www.BrickMarketing.com April 30, 2013 The Challenge of Attaining Wikipedia Links If you do a search for anything, really- anything, it's likely that within the first few results is the corresponding Wikipedia page. This means that Wikipedia is obviously a very trusted site that has high authority in the eyes of the search engines. Isn't the whole point of link building to attain links from high authority sites like this? Getting a link from a site like Wikipedia conveys that your site is viewed as an authority site by association. Since Wikipedia is a user edited site, it should be easy to get a page for your business and generate links, right? Unfortunately that's not how it works. While it's somewhat simple to actually set up a page for your business, it's the editorial review that is the tough part. Wikipedia prides itself on being a site that people can share helpful information with one another.  CLICK HERE TO READ MORE  What is Digital Sharecropping? Back in August 2011 I came across this post on Copyblogger about digital sharecropping and it has stuck with me ever since. In a nutshell, digital sharecropping means you create content but then publish it on a site you have no control over, such as Facebook. You may "own" the content as the original author, but the site you published it on (the landlord, so to speak) is the one that reaps all the benefits. As Sonia Simone of Copyblogger said in her post: In other words, anyone can create content on sites like Facebook, but that content effectively belongs to Facebook. The more content we create for free, the more valuable Facebook becomes. We do the work, they reap the profit.I've read more than a few blog posts and articles over the last few years that suggest it's better to abandon the traditional website (which some say is nothing more than an online brochure) and focus the majority of your online marketing efforts into building up your social profiles. CLICK HERE TO READ MORE On Page SEO Will Only Take You So Far In my opinion, any full service SEO campaign should be broken into two parts: on page SEO and offsite link building. Whenever I'm working with a new client I always start with on page SEO first which includes keyword research, content optimization, high level SEO recommendations to the site structure and so forth. CLICK HERE TO READ MORE SEO Tips When Switching to a New Website Whenever a client says that they want to redesign their website, we can't help but shudder a bit. A big SEO ranking factor is the trust of your website. Making lots of changes to the website can result in some of the SEO trust being lost, especially if the migration to the new site isn't implemented properly and some key components are overlooked. Don't forget the Analytics code! Every smart website owner should set up analytics on their site, specifically Google Analytics. The purpose of having a website is for it to get found online and Google is the most popular search engine. Google Analytics is a free tool that provides website owners with a wealth of information including traffic information, visitor sources, and keywords that generated visitors.      CLICK HERE TO READ MORE  Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States. Brick Marketing Offers the Following SEO Services: Full Service SEO Solutions SEO Management for B2B Websites Social Media Management for B2B Websites  For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit: http://www.brickmarketing.com

Forward This Email to a Friend that is Interested in SEO! This email was sent to sragen.news@gmail.com by newsletter@brickmarketing.com |   Update Profile/Email Address | Instant removal with SafeUnsubscribe™ | Privacy Policy. Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110

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eSiteSecrets - Talking Website Characters – Annoying or Effective?

Talking Website Characters - Annoying or Effective?
http://esitesecrets.com/articles/3629/1/Talking-Website-Characters--Annoying-or-Effective/Page1.html

One of the more popular applications that seems to keep popping up on
websites everywhere is a talking animated character.

These characters, also known as avatars, can be created at a number of
different websites, some for free

and offer a unique way for your website visitors to be interactive with
your website.
Read more...> http://esitesecrets.com/articles/3629/1/Talking-Website-Characters--Annoying-or-Effective/Page1.html

- eSiteSecrets
eSiteSecrets.com

P.O. Box 660675-36055
Dallas, TX
75266
US


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