Thursday, June 7, 2012

eBook & Webinar: Align Your Sales & Marketing


 
Align Your Sales & Marketing for Quality Leads

Without strong sales and marketing alignment, your revenues are never going to reach their full potential.

Find out how to unite sales and marketing to generate more high-quality leads. Download the eBook and watch the on-demand webinar now.

With HubSpot's "All You Need To Know About Aligning Sales & Marketing for Quality Leads" you'll learn about:

  • Setting up a service-level agreement
  • Creating a lead scoring system
  • Closing the loop between marketing & sales

In addition to the eBook, you get an on-demand webinar led by our Chief Marketing Office, Mike Volpe, and VP of Sales, Mark Roberge. They will show you the two core components to establishing a strong sales and marketing alignment.

Make sure your marketing and sales are aligned. Download the eBook and watch the on-demand webinar now.



HubSpot, Inc. 25 First Street, 2nd Floor | Cambridge, MA 02141 | www.hubspot.com


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Google’s Matt Cutts Admits SEO Will Only Get Harder

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Wednesday, June 6, 2012

7 Specific Google SEO Quality Guidelines

Brick Marketing SEO Newsletter
www.BrickMarketing.com

June 6, 2012
7 Specific Google SEO Quality Guidelines

As a white hat SEO practitioner, I take everything the search engines say about SEO very seriously. If Google or Bing declares a particular link building or onsite optimization tactic black hat, then my company tries to avoid it at all costs when executing our clients' SEO campaigns; I never want to run a client's website afoul of the search engine SEO quality guidelines. Google's Webmaster Guidelines are a great resource for site owners and those just getting into SEO because it clearly outlines what is and what isn't acceptable SEO according to Google. I recently noticed that Google added seven specific SEO quality guidelines, in addition to the basic principles, to help steer site owners down the right path.  

CLICK HERE TO READ MORE

VISIT THE HELPFUL RESOURCES BELOW:
 Link Building is What Maintains SEO Success

Search engine optimization is no easy task. It's not like other promotional or marketing strategies in which the results can be seen quickly. Instead, SEO is a marketing strategy that is only successful if worked at for the long haul.SEO can be broken up into two phases. The first phase is on-site optimization. This is when you analyze a website page by page, conduct keyword research to figure out how people are searching for what you have to offer, and implement these keywords into the page content that includes the meta tags, content, and URLs. On-site optimization can be a timely process in and of itself. While it will definitely help and give a website a little extra oomph, it's only one part of the SEO process.   

CLICK HERE TO READ MORE
Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110
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72 Hours Only: Strategic Blueprint for Small Business

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Please see the bottom of this email for your subscription options.

Small Business Success
Small Biz Marketing Chaos
Have you ever felt overwhelmed with all of the marketing tactics that are available to small businesses? Do you ever feel "stuck" because you aren't sure which tactics would work for you and how all of it fits together?

Due to popular demand, Infusionsoft is offering an encore presentation of one of our most highly-attended and sought-after webinars, The Strategic Business Blueprint - The Key to Unsticking Your Business.

After working with 10,000 small businesses, Infusionsoft has discovered the patterns that actually work for small businesses. We spent the last 10 years perfecting a framework called the Perfect Customer Lifecycle (tm) which helps small businesses execute a marketing plan that actually makes them money (instead of costing them money, time and headache).

In this webinar, we'll help you:
- Identify the gaps and opportunities in your existing strategy
- Determine which tactics are right for your business
- The seven key phases that should be in every successful marketing plan
- Which areas of your marketing you should focus on first to get immediate results

Don't miss out. This encore presentation is available on-demand, but only for the next 72 hours. To register, go here:

The Strategic Business Blueprint - The Key to Unsticking Your Business


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Tuesday, June 5, 2012

7 Proven Marketing Strategies To Transform Your Business

Infusionsoft - Download Your Guide
Reach your goals with this free Small Business Marketing Guide. Download the FREE Guide.

As a small business owner, it can be challenging to find time to focus on your big-picture goals and dreams while managing the day-to-day demands of running your business.

Learn how creating a clear marketing strategy can help you achieve those goals in this free guide from Infusionsoft, the leader in marketing automation software for small businesses.

The Small Business Marketing Guide.

» Download The Small Business Marketing Guide
and learn seven successful strategies for:

  • Capturing, nurturing and converting leads
  • Increasing conversions with highly-targeted communications
  • Saving time and money with marketing automation
  • Creating lifelong fans that advocate for your brand
  • So much more

Don't let your dreams-or your customers-slip away. Download this proven framework for developing a more streamlined, scalable marketing plan and watch your small business grow quickly and profitably.

Dream BIG. Download Your Guide

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Brick Marketing - SEO Firm Tel. 877-295-0620 | 101 Federal Street, Suite 1900 | Boston | MA | 01220

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Monday, June 4, 2012

The Fall of Social Networking? | Plus: Google Analytics Visitor Flow Explained

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Brick Marketing SEO Newsletter for June 4

Brick Marketing SEO Newsletter
www.BrickMarketing.com

June 4, 2012
 Title Tag Writing Best Practices for SEO

As part of the on site optimization phase of an SEO campaign, it's best practice to write well optimized meta tags that include targeted keywords. Perhaps the most important of the meta tag elements is the title tag. Why? For a few reasons. First, unlike other meta elements (like the meta keyword element) the search engines index the title and second, it's the clickable link that appears on a SERP (search engine results page).

CLICK HERE TO READ MORE
VISIT THE HELPFUL RESOURCES BELOW:
Blog Commenting Isn't Just for Link Building

Blog commenting has been a long standing SEO link building tactic. While blog commenting is a timely process (you need to find relevant blogs that accept comments, spend time reading each post, and craft a well thought out comment), it is a fairly straightforward process that can help build a quality inbound link portfolio over time. However, there are additional benefits to blog commenting that shouldn't be overlooked. As long as you are spending time blog commenting, you might as well get the most out of it right?

CLICK HERE TO READ MORE
Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110
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