| Excerpts: Way back in the early days of the Internet the search engines considered all of the meta information of a website as part of the ranking algorithm. But that led to problems since sneaky webmasters were stuffing the tags with irrelevant keywords designed to generate a lot of traffic. It wasn't resulting in the best... View Article The post Why the Meta Description Still Matters appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Search has certainly evolved in recent years and the search algorithms now utilize machine learning to understand the meaning behind a search as opposed to exact keyword matching, but that doesn't mean that keywords aren't important for SEO. Keywords are still used as search terms and the websites that naturally incorporate targeted keywords into their... View Article The post 5 Prominent Places for Keywords to Appear appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » The Google Penguin update may have been years ago now, but it's had a lasting impression on website owners, especially those that were hit with a penalty. To some, "link building" has become a dirty word and they try to stay away from it. The problem with that approach is that inbound links remain a... View Article The post Don't Believe These 4 SEO Linking Theories appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » One of the most important parts of an SEO campaign is ongoing content creation. Every new page of informative, high-quality web content is an additional opportunity to rank organically for targeted keywords and generate natural inbound links. Of course, it takes time to create SEO content that's worth linking to and that will rank organically... View Article The post 3 Ways to Reuse Your SEO Content appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Unless you're a powerhouse brand, you need to be doing SEO in order to generate traffic from the search engines. And, unlike other marketing tactics, SEO isn't something that you can start and stop. SEO is all about long term gains and there are tasks that need to be completed every month in order to... View Article The post SEO Tasks to Complete Every Month appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » |