| Excerpts: There's no question that search behavior has changed drastically since the advent of mobile search. People can now search whenever and wherever they might be. On the go searches have resulted in the "near me" search phenomenon and Google launching mobile-first indexing. For local businesses, it's more important than ever to follow local SEO best... View Article The post Local Search: Optimizing for "Near Me" Searches appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Generally speaking, there are two different types of SEO campaigns, local SEO and national SEO. With all of our b2b full service SEO clients, we carefully consider whether it's best to focus on local SEO or national SEO when developing our strategy. In most cases, we incorporate a combination of local and national SEO strategies,... View Article The post Moving from Local SEO to National SEO appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » When it comes to SEO, website owners are so concerned about generating inbound links that they sometimes forget that on the opposite side of the spectrum, outbound links matter, too. Yes, it's important to generate inbound links because they instill search engine trust in a website, but outbound links are also crawled by the search... View Article The post Outbound Linking Guidelines to Follow appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Spammy SEO firm emails are certainly nothing new and we've covered this topic before in the blog. Still, these emails are still prevalent as poorly run and spammy firms try to suck unknowing potential clients in by using negative, fear based tactics. Here’s a look at what these emails look like and why these tactics... View Article The post Scam Alert: Negative SEO Extortion Emails appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Signing on to work with an SEO firm is a big step for any company. It's an attractive option for SMBs that don't necessarily have the budget to hire an SEO professional to work in-house, but understand how critical the work is. Outsourcing to a trusted firm is the next best option. Yet, the client... View Article The post Find a Balanced Working Relationship with Your SEO Firm appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » |