Can Your Site Be Penalized for a Link Spike?

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Brick Marketing SEO Newsletter www.BrickMarketing.com October 24, 2013 Can Your Site Be Penalized for a Link Spike? A lot of SEO professionals, myself included, talk about the importance of taking a natural and diversified approach to link building. It's important to build your inbound links up slowly overtime as a way to avoid making it seem like you are trying to "spam" the system. A lot of black hat SEO spammers offer to build 1,000 links overnight and services like this tend to rely on easy-to-win, cheap-to-build, low-quality links that land your website in hot water.  CLICK HERE TO READ MORE  Ways to Incorporate Video into a B2B SEO Campaign A B2B SEO strategy relies on content. This is nothing new. Content is what informs target audience members and encourages B2B decision makers to select the product or service that you provide. It's also what attracts the attention of the search engine spiders, improving your overall footprint online. When B2B marketers set out to create content, they think about blog posts, articles, white papers, etc. These are all great content formats- but what about video? Video somehow usually gets forgotten about or put on the back burner for a variety of reasons. Businesses make excuses like, "We don't know what to film" or "We can't afford editing equipment". These excuses simply don't cut it anymore. B2Bs need to face fact- people like watching videos online.  CLICK HERE TO READ MORE  Interview with Benjamin Spiegel, Director of Search Operations at Catalyst Online/GroupM Recently I had the chance to interview Benjamin Spiegel, the Director of Search Operations at Catalyst Online/GroupM. Benjamin defines the organic search process, creates the agency's SEO offerings, develops campaign strategies, and oversees talented teams of SEO managers and directors. He is a frequent writer for ClickZ, Markering Land, Search Engine Land and more. Question: How do you manage multiple search teams for multiple clients without things slipping through the cracks?   CLICK HERE TO READ MORE The Importance of Differentiated Content In an interview I did with SEO expert Eric Enge, we started talking about the role content marketing plays in SEO. In my experience, without great content to propel your brand forward sooner or later your SEO campaign is bound to fall stagnant. After all, content is what fuels your social media campaigns; it earns links naturally, build your reputation and authority, increases your presence in the SERPs and so forth. But Eric made an interesting point in his interview.  CLICK HERE TO READ MORE  The Best Keywords to Target One of the most crucial steps of an SEO campaign is conducting keyword research and then selecting the keywords that will be targeted throughout the campaign. The keywords ultimately set the foundation for any future SEO success, which is why they need to be chosen wisely. You never want to rush the keyword research process or avoid it altogether thinking that you already know what keywords should be targeted. During the keyword research process you may end up with a long list of potential keywords. CLICK HERE TO READ MORE Brick Marketing is a Boston, MA based full service Full Service SEO Marketing Solutions Firm company that offers personalized services to companies of all sizes and types throughout the United States. Brick Marketing Offers the Following SEO Services: Full Service Search Engine Optimization (SEO) Solutions  SEO Management for B2B Websites Full Service White Hat Link Building Solutions          For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit: http://www.brickmarketing.com

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Brick Marketing SEO Newsletter for October 22

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Brick Marketing SEO Newsletter www.BrickMarketing.com October 22, 2013 Who Has Access to Your Website? This post is a little off the beaten SEO path, but website security is no joke and something that every site owner (no matter how big or how small) should take very seriously. You don't want anyone having any kind of access to your website, blog, social profiles, etc without your explicit permission because the damage and fallout can ruin your online brand. A few months ago I was checking on a client's site in Google Analytics when I noticed there was no data from the previous 9 days or so. A quick dig through their site revealed that somehow the Google Analytics tracking code had been removed from their site. No one would own up to making any changes to the site that might have somehow removed the tracking code (such as editing any code, updating the templates in WordPress or installing new plugins) so we quickly re-added the code back into the footer and everything went back to normal.  CLICK HERE TO READ MORE  B2Bs, Who Is Your Biggest Competition Online? Let's start with a very basic marketing question that I'm sure most B2B marketers can answer-what other companies are your biggest competition offline? Who are you neck and neck with when it comes to reaching your target audience? Next marketing 101 question-are those brands the same as your biggest competitors online?      CLICK HERE TO READ MORE  Interview with Lisa Raehsler of Big Click Co. Recently I had the chance to interview Lisa Raehsler, the founder and principal strategist at Big Click Co. , an online advertising company and Google AdWords Certified Partner. In addition to agency work, she has led successful online marketing programs at Thomson Reuters in search marketing, merchandising, and e-commerce strategies at the enterprise level. She has written for both ClickZ and Search Engine Watch about paid search. Lisa is a Google AdWords Certified Partner. Question: What should a site owner do to increase their AdWords quality score? Answer from Lisa Raehsler: The Quality Score in Adwords looks at rating an advertiser's ad to determine how relevant they are to the searcher.   CLICK HERE TO READ MORE  User Friendly Content Improves SEO While inserting keywords into SEO content is important, there's a lot more to it than that. In order for SEO content to be successful it needs to be user friendly, or have good "readability". User friendly content improves SEO efforts because the more "readable" the content is, the more it will get linked to naturally across the web and shared in social media, improving the increasingly important "social signals" of the content. So what makes SEO content user friendly and more likely to be shared?   CLICK HERE TO READ MORE  Don't Rely on Just Google for Website Visitors Ever heard the saying, "don't put all of your eggs in one basket"? Well it's a phrase that is applicable to the online marketing world too. A positive Google search presence is certainly important, which is why we are able to survive as an SEO business. Even so, we would never suggest that a positive Google search presence is sufficient. It's not! You shouldn't base the long term success of your website and the traffic that it generates only on Google, or any of the search engines for that matter. It's important to focus on other traffic sources too. We know that your target audience is using Google. That's a given. But where else are they hanging out on the web? These other potential referral sites can be a great source of traffic. Usually the best sites that are going to send relevant traffic to your site are the ones that provide something that is in some way related to what your site offers.   CLICK HERE TO READ MORE Brick Marketing is a Boston, MA based full service Full Service SEO Marketing Solutions Firm company that offers personalized services to companies of all sizes and types throughout the United States. Brick Marketing Offers the Following SEO Services: Full Service Search Engine Optimization (SEO) Solutions  SEO Management for B2B Websites Full Service White Hat Link Building Solutions          For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit: http://www.brickmarketing.com

Forward This Email to a Friend that is Interested in SEO! This email was sent to sragen.news@gmail.com by newsletter@brickmarketing.com |   Update Profile/Email Address | Instant removal with SafeUnsubscribe™ | Privacy Policy. Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110

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Active Search Results Search Engine - Sign-In Information

Active Search Results Search Engine (ASR) Sign-In Information

At ASR, if we know you are actively promoting your website, we will rank it higher in the search engine's results pages. Signing into your account is just one of the many signals that tell us you are actively getting the message out and promoting your website. We then aggregate all of those signals and transfer all of your efforts into your website's listing by increasing your website's ranking.
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Visit our About Page to learn more about ASR Ranking.

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eSiteSecrets - How Strategies and Interests Play in a Simple Online Business

How Strategies and Interests Play in a Simple Online Business
http://esitesecrets.com/articles/3988/1/How-Strategies-and-Interests-Play-in-a-Simple-Online-Business/Page1.html

A simple online business is a feasible idea for people who are
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Read More...> http://esitesecrets.com/articles/3988/1/How-Strategies-and-Interests-Play-in-a-Simple-Online-Business/Page1.html

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Active Search Results Search Engine - Sign-In Information

Active Search Results Search Engine (ASR) Sign-In Information

At ASR, if we know you are actively promoting your website, we will rank it higher in the search engine's results pages. Signing into your account is just one of the many signals that tell us you are actively getting the message out and promoting your website. We then aggregate all of those signals and transfer all of your efforts into your website's listing by increasing your website's ranking.
About ASR's Page Ranking Technology

Our records show that you have not signed into your account for over 30 days or have never signed in.

Sign-In today and we will increase your website's ranking tomorrow.
Sign-In Page

Your Sign-In information is as follows:
- Sign In Name: sragen.news@gmail.com
- Password: (Please request your password.)
Sign-In Page

By signing in at ASR, you can manage your website listings in the search engine and benefit from your activity. Other features include:
1. View the status of your websites at ASR.
2. Increase your ASR Points which will increase your website's ranking at ASR.
3. Submit more of your websites and pages to ASR.
4. More...

Visit our About Page to learn more about ASR Ranking.

Your membership listing information with ASR is as follows:
Email: sragen.news@gmail.com
Subscription Date: Saturday, May 28, 2011
Opted In Date: Sunday, October 13, 2013
Opted In IP Address: 66.249.66.18 (Your Location)


Thank you,
The Active Search Results Support Team
Please reply to support@activesearchresults.com

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