Thursday, April 24, 2014

Rank May Matter, But Don't Let It Blind You to Reality

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April 24, 2014
 Rank May Matter, But Don't Let It Blind You to Reality

There is no denying that websites that rank towards the top of page one for a particular keyword are going to drive more traffic to their website for that keyword than a site that is on the top of page two.  

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Why Blogging Matters for SEO

When considering whether a new potential SEO client is a good fit there are a number of things that we take a look at. When reviewing the site one of the first things that we do is check the navigation to see if the site has a blog. If the site already has an active blog up and running, that's a pretty good indicator that we'll be able to do even more for the site opposed to a site that is purely static without a blog component.

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3 Ways to Find Your Latest Inbound Links

silver-keyboard.jpg Google has made it very clear that sites should focus more on "earning" natural links through great content marketing and an active social media presence. However, you can't control who links to you and sometimes those earned inbound links are ones you wish weren't pointing towards your website! Here are three tools you can use to keep an eye on your inbound links and backlink profile. That way, if anything pops up that could be trouble you know about it well before it causes any problems.

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Trade Shows As a Source of B2B SEO Content

Perhaps the most difficult part of delivering B2B SEO content on a regular basis isn't the actual writing itself, it's mostly deciding what to write about. B2B SEO clients often over think the content marketing component of SEO. What it really comes down to is simply creating content that your target audience members will find beneficial and that can be edited to include specific SEO elements, including targeted keywords. What we often tell our B2B SEO clients is to think about everything that happens within the business and break it out into topics to write about. This includes all marketing efforts. For B2Bs, trade shows can take up a significant amount of the marketing budget and therefore it's important to leverage each trade show appearance for SEO by creating trade show focused SEO content.   

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Brick Marketing is a Boston, MA based full service Full Service SEO Marketing Solutions Firm company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
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