Tuesday, January 21, 2014

Brick Marketing SEO Newsletter for January 21

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Brick Marketing SEO Newsletter
www.BrickMarketing.com

January 21, 2014
Items to Measure after One Year of SEO

The goal of an SEO campaign is to improve a search engine presence as well as the number of relevant visitors to the website over the long term. Due to the complexities of the search engine algorithms and the number of websites that are competing for target audience member attention, it's nearly impossible to see results within the first few months of a campaign.  

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Looking For Quick B2B Visitor Growth? Look to LinkedIn

I was on the phone a few months ago with an SEO client, discussing their first completed link building reports. At one point during our call the client asked me if we had noticed any trends in their organic visitor growth. I pointed out that it's hard to define a trend with just one month of link building under our belts. 

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Not All Social Sharing Buttons Are Required

It takes a lot of time and effort to write high quality content to publish on a business blog. Of course, the content is only valuable if people are seeing it. It takes time to get blog posts to rank organically for related search terms, which is why you need to spend some time promoting your content once it's published to get as many eyes on it as possible. Within today's social web, one of the best places to share your blog posts is within social media.

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 Are Your Keywords Targeted Enough for SEO?

The foundation of any SEO campaign is your keyword research. The keywords you decide to incorporate into your SEO (both onsite, offsite, and with your content marketing) will determine what kind of search your website will rank for in the SERPs, thereby determining what kind of searcher finds your site. For instance, if you're trying to sell Bonsai gardening supplies your content has to reflect that and incorporate keywords like "Bonsai garden maintenance" and other phrases that someone with a Bonsai garden  in particular (as opposed to a rose garden or vegetable garden) would search for.

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Brick Marketing is a Boston, MA based full service Full Service SEO Marketing Solutions Firm company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110

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