Brick Marketing SEO Newsletter
www.BrickMarketing.com
| March 07, 2013 |
| Google Tells Us "How Search Works" |
|  As part of its continued effort to be more transparent, Google has recently published "How Search Works" on its Inside Search site which tells the "from algorithms to answers" story. The main "How Search Works" page tells the story in image form as you scroll down and it is separated into three parts: Crawling and Indexing, Algorithms, and Fighting Spam. Google explains that it navigates the web by following links from page to page and that webmasters can choose whether or not to have their sites crawled.
CLICK HERE TO READ MORE |
Interview with SEO Expert Ruud Hein
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Recently I had the chance to interview SEO expert Ruud Hein. Ruud is the Senior SEO at Search Engine People, Canada's top SEO firm, as well as the editor-in-chief for the company's SEO blog which routinely pushes out great and fresh content. If you don't already read it, the Search Engine People blog is a great source of information for site owners and marketing managers looking to educate themselves more about SEO. This interview is rather long, but is worth the time to read through all of it! Thanks so much to Ruud Hein for spending the time to answer all of my questions! CLICK HERE TO READ MORE
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Are You Choosing Facebook Over Your Website?
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|  A few weeks ago I came across this interesting post on MarketingProfs by Christian Briggs entitled "Four Reasons to Jettison the Traditional Website and Go Social." In it, Briggs remarks, "I see companies dispensing with the traditional website in favor of integrating the most popular social networks right into the website and communicating with customers in real time via tweets and Facebook posts."
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| Building Online Partnerships With Offline Efforts |
|  Building online partnerships with other websites is a great way to get new links to your site while exposing your content to new audiences. Guest blogging, creating partnerships with other businesses, and conducting interviews with industry experts are all ways to improve your SEO, however each activity takes a lot of planning and work in advance to be successful. You can't always just email a website out of the blue and ask them if you can guest blog for them. Online partnerships sometimes need a little extra effort offline.
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.
Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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