Brick Marketing SEO Newsletter
www.BrickMarketing.com
| March 05, 2013 |
| 3 Onsite SEO Basics |
|  In their rush to move on to the latest and greatest in SEO, link building and content marketing tactics, many site owners fail to get the onsite SEO basics squared away 100%. I tell my clients that an SEO campaign is much like building a house-without a strong foundation the rest of your work isn't going to be as beneficial as it could/should be. In my opinion, a great SEO campaign has to start with optimizing your website. Other professionals might disagree and say link building should be started right away, but why would you want to build links to a site that isn't ready?
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| Google Analytics Data to Pay Attention To |
|  One of the first things that you should do once your website is up and running is to add Google Analytics to the site. Google Analytics is a free tool by Google that provides you with data about the performance of your site. Without Analytics, you are essentially operating your site blindly. How are you going to make changes or improve upon your site if you don't know what's working and what's not? Even though Analytics is free and it's relatively easy to put the code onto your site, many website owners still aren't taking advantage of it. For those website owners that have Analytics set up, many aren't quite sure what to do with all of the data.
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Different Types of Content to Consider
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|  When we think about online marketing content we tend to primarily think about the written word; blog posts, articles, press releases, social media updates, white papers, eBooks, etc. Since the search engine spiders crawl text, isn't this the best kind of content to create?
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How to Get Your Google+ Local Profile to Rank
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|  For a local business, it is imperative to have a Google+ Local listing (formerly Google Places). For local search, Google displays Google+ Local listings above the fold and before many of the organic search results. This means that even if you've implemented an awesome local SEO campaign and have optimized your site for local search, it will probably still be found below the section that is dedicated to Google+ Local listings.
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.
Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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