Thursday, February 14, 2013

What To Do When Your Website Traffic Hits a Wall?

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February 14, 2013
What to Do When Your Website Traffic Hits a Wall

When you first get started with an online marketing campaign it can take some time to see an improvement in website traffic. But after some time has been spent on optimizing a website, building links, creating blog posts, and being active in social media there should be a slow uptick in traffic. The goal is to keep that uptick moving. After awhile it's common that traffic to a site plateaus.
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Interview with Search and Social Expert Rob Garner

Recently I had the chance to interview search and social expert and newly published author Rob Garner. Rob was featured on the cover of the Spring 2012 issue of Search Marketing Standard and has been interviewed and quoted by many top business and news publications including The the Wall Street Journal, Dow Jones, Reuters, Mashable, MediaPost, Adweek, Ad Age, Direct Marketing News, Mobile Marketer, Smart Business Magazine, Search Engine Watch, Clickz, CNNMoney, and The Dallas Morning News. I'm honored that he would take the time to be interviewed for the Brick Marketing Blog! Rob is a co-founder of the Dallas / Fort Worth Search Engine Marketing Association, served as its president from 2006-August to 2008, and also serves on the SEMPO board of directors as vice president.If you're looking for a great guide to social media and SEO you should definitely check out his new book, Search and Social: The Definitive Guide to Real-Time Content Marketing.  

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6 Tips to Optimize Your Blog for SEO

In my opinion a blog is the second more valuable piece of real-estate a brand has, next to the company website of course. But just having a blog isn't enough to make it a real SEO powerhouse. If you want your blog to take your SEO and content marketing efforts to the next level than you need to be sure each post is properly optimized for SEO. Here are 6 ways to do just that. 1. Create a master anchor text list.

It's so important to keep your link building and anchor text usage as natural as possible, especially since the Google Penguin update

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What Kind of Inbound Links Get Sites in Trouble?

Links are the currency of the online world; the more links your site has the more valuable it becomes in the eyes of the search engines. But the search engines know that site owners understand the importance of inbound links, and they also know that there are spammers out there that are looking to manipulate the search algorithm by building as many links as possible as quickly as possible, with little regard for where they come from or how they get them.
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.

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