Brick Marketing SEO Newsletter
www.BrickMarketing.com
| September 6, 2012 |
| Tips to Get Social Media Followers to Convert |
|  Social media followers may "Like" you, but is that enough? Not really. Social media followers are only valuable if they eventually turn into something more. If they are just passively noticing your social posts, but never taking any action- it's time to change that. What kinds of people are following you in social media? Are they the type that will actually convert? If you find that a lot of your followers are competitors or others in related industries using social media as a networking tool there's less of a chance for conversion. When it comes to social media followers, quality is always more important than quantity. Businesses that get so consumed with the number of followers end up with the wrong ones because they do things like give away prizes to people to "Like" their Page or even worse, pay for followers. These kinds of followers probably don't care about you and may not even be human.
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| Be Where Competitors Aren't with Link Building |
|  Link building is hard work no matter what way you look at it. Finding new, quality sources to build inbound links from takes a lot of time and effort on your part (or on the part of your SEO provider) and the search engines are constantly on the prowl for websites that are trying to take shortcuts with their link building. It's much better to have a slow, diversified and natural approach to link building than to rush it, even if it means you're only building a hundred links to your site each month. 100 quality links is worth far more in the long run than 1,000 low-quality links earned from spam-blogs or link farms. Plenty of site owners and SEO providers (Brick Marketing included) use a competitive link analysis to find out where a site's top competitors are getting their links from. This will give you a good idea of how much active link building your competitors are doing, what kind of keywords they are targeting and uncover any great link opportunities that you have missed out on. It's an especially valuable source of industry sites and associations that your business should be a part of in order to become a major player in your industry.
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.
Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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