SEO Newsletter for 06/14/2019

You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. View this email in your browser Here are the latest Brick Marketing Blog Posts from This Week: Excerpts: The Importance of Informational and Transactional Keyword Targeting The first step of a thorough SEO campaign is to conduct keyword research to determine how target audience members are searching. When selecting which keywords to target on existing pages and within new content that will be created going forward, it's important to keep in mind that not all target audience members have the same... View Article The post The Importance of Informational and Transactional Keyword Targeting appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » How to Get Natural Links? It's No Secret Inbound links pointing to a website remain a top ranking signal for Google. Having high-quality, relevant websites linking over to your website is a sign of trust which is why an important part of SEO is to actively seek out inbound link opportunities. However, this type of link building is somewhat limited, in that there's... View Article The post How to Get Natural Links? It's No Secret appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Voice Search SEO Best Practices As voice search increases in popularity – is it on your radar when it comes to your SEO campaign? If not, it should be. People are searching for pretty much anything using voice search, it's not just for traffic information or recipes anymore. Why? Because it's so easy to use. It takes less time to... View Article The post Voice Search SEO Best Practices appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » How Your Competitors Can Help Your SEO Campaign The best SEO campaigns are the ones built on research. The first step is to thoroughly research SEO best practice. You want to know what you should and shouldn't be doing before embarking on a campaign. Once you have a handle on this, it's a good idea to see what your competitors are doing. Not... View Article The post How Your Competitors Can Help Your SEO Campaign appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Broken Link Building How-To Guide Broken links happen for many reasons – websites go defunct, URL changes are made and pages are removed during redesigns and the webmaster forgets to 301 redirect, etc. The end result is millions of broken links out there that are not only causing bad user experiences, but are also missed SEO opportunities. You probably know... View Article The post Broken Link Building How-To Guide appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Copyright © 2019 Brick Marketing, All rights reserved. You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. Our mailing address is: Brick Marketing 101 Federal Street Suite 1900 Boston, Ma 02110 Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list

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SEO Newsletter for 06/07/2019

You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. View this email in your browser Here are the latest Brick Marketing Blog Posts from This Week: Excerpts: Are You Building an SEO Pyramid or House of Cards? There is a difference between SEO best practices today and the SEO best practices of the past. Google is constantly changing its algorithm, and when it does that means there is the possibility that the methods could change slightly. Back in the early days of SEO the SEO hierarchy of needs (based on Maslow's hierarchy of... View Article The post Are You Building an SEO Pyramid or House of Cards? appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » How to Evaluate an Inbound Link Opportunity Along with the quality of your website content, inbound links are one of the most important ranking factors that the search engines consider. Inbound links, or links to your website on other websites, essentially help tell the story of your website to the search engines. It shows them what your website is related to and... View Article The post How to Evaluate an Inbound Link Opportunity appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Reasons to Add FAQ Pages to Your Content Marketing Strategy Do you have a frequently asked questions section of your website? If not, it's worthwhile to consider adding one. Not only is it helpful from a user-experience and customer service perspective (answers to commonly asked questions can quickly and easily be found on the website, reducing time spent calling in to customer service), an FAQ... View Article The post Reasons to Add FAQ Pages to Your Content Marketing Strategy appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Using SEO to Improve Branded Search While it is true that the primary goal of an SEO campaign is to improve traffic from the search engines from visitors using non branded keywords that are targeted in the SEO campaign, you can't discount the importance of branded keyword search terms and how SEO affects these kinds of searches, as well.  In fact,... View Article The post Using SEO to Improve Branded Search appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Copyright © 2019 Brick Marketing, All rights reserved. You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. Our mailing address is: Brick Marketing 101 Federal Street Suite 1900 Boston, Ma 02110 Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list

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SEO Newsletter for 05/31/2019

You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. View this email in your browser Here are the latest Brick Marketing Blog Posts from This Week: Excerpts: Don't Make These Costly SEO Mistakes Search engine optimization is an essential component of online marketing since an organic search presence for targeted keywords will result in website visitors which can lead to sales and conversions. Most website owners know this today and understand that they need to get involved in this "SEO thing." However, before beginning an SEO campaign, it's... View Article The post Don't Make These Costly SEO Mistakes appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » SEO Software Won't Do the Work for You SEO isn't just something that's needed for big websites or large corporations. Every website that exists needs to be optimized in order to increase its online visibility and build brand awareness. Think about how many websites there are out there. Without an optimized site, it's easy to get lost in the crowd. Every industry is... View Article The post SEO Software Won't Do the Work for You appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Where Do SEO Keywords Go? While it's true that SEO has evolved over the years, there remains one constant: keywords. Search behavior has changed and the search algorithms have gotten better at understanding the context of a search query, but keywords remain important. They are still what tell the search spiders what a web page is all about to allow... View Article The post Where Do SEO Keywords Go? appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Today's SEO Link Building Best Practices Despite what you may have heard, link building is still an important part of SEO. That's because the search engines still use a website's inbound link portfolio as a ranking factor. The more high-quality, relevant links a site has, the better. However, it's true that link building has drastically changed over the years. In an... View Article The post Today's SEO Link Building Best Practices appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » URL Writing Best Practice for SEO Is your URL structure SEO-friendly? On the surface, it may not seem as if such a small detail would matter. However, an effective URL structure helps increase usability to your website, which could increase traffic and also give you an advantage over your competition. When creating your website, it is so important to consider the... View Article The post URL Writing Best Practice for SEO appeared first on Brick Marketing - SEO Marketing Solutions Company. Read on » Copyright © 2019 Brick Marketing, All rights reserved. You are receiving this email because you signed up to receive the Brick Marketing SEO newsletter. Our mailing address is: Brick Marketing 101 Federal Street Suite 1900 Boston, Ma 02110 Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list

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