Thursday, April 5, 2012

Do Not Take These SEO Shortcuts

Brick Marketing SEO Newsletter
www.BrickMarketing.com

April 5, 2012
Don't Take These SEO Shortcuts

Anyone who knows anything about SEO knows that it isn't a quick fix and that it's not going to work its magic overnight. It takes time to see results, which can sometimes be frustrating. Website owners sometimes want to do all that they can to speed the process up. This is a bad idea for many reasons. SEO isn't meant to be a fast solution, and viewing it as such will result in a poorly implemented campaign.
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B2B Content Shouldn't Be Boring

Creating valuable content is absolutely essential for B2B success online. B2B consumers spend time researching before making an investment in a product or service and the majority of this research is done online. In order for consumers to make informed decisions, it's necessary to provide them with content that will instill trust. Unfortunately, B2B businesses often tend to limit themselves when it comes to content creation. In some cases they don't have the resources to create an ample amount of content, or there is too much red tape that slows down the approval process and nothing ever gets published. Another common threat to B2B content creation is that they don't think that they have anything interesting to share and limit their thought process. Contrary to popular belief, B2Cs don't get to have all of the fun when creating content for thought leadership and SEO purposes. B2Bs need to remember that B2B consumers are also B2C consumers. They expect content to be engaging, enlightening, and possibly even entertaining if appropriate.

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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
This email was sent to sragen.news@gmail.com by newsletter@brickmarketing.com |  
Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110
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Tuesday, April 3, 2012

Brick Marketing SEO Newsletter for April 3

Brick Marketing SEO Newsletter
www.BrickMarketing.com

April 3, 2012
Are You Letting Your Analytics Drive You Crazy?

Website analytics can be a marketer's best friend or worst enemy depending how much you let them dictate your day-to-day life. If you find yourself panicking over small changes, spending hours a day combing through page after page of data and making drastic SEO changes to your site based on a few days of analytics it's time to stop letting your site's analytics drive you crazy!
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Developing a Social Media Strategy That Works

While businesses know that they need to have a social media presence, they often struggle with using the medium. It's hard to measure ROI, and with no hard data, it's difficult to justify the time and resources. Social media is a long term strategy that helps to build brand awareness and online visibility over time. Businesses truly need to understand the nature of social media before implementing a strategy.

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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.

Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
This email was sent to sragen.news@gmail.com by newsletter@brickmarketing.com |  
Brick Marketing - SEO Firm - Tel. 877-295-0620 | 101 Federal St., Suite 1900 | Boston | MA | 02110
Read more »

 
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